AG1 – New York City Marathon Activation
Overview
During the NYC Marathon, AG1 engaged runners and the local community with a multi-day activation featuring a branded storefront, a mobile truck at the Brooklyn shakeout run, and a marathon cheer station.
During the NYC Marathon, AG1 engaged runners and the local community with a multi-day activation featuring a branded storefront, a mobile truck at the Brooklyn shakeout run, and a marathon cheer station.
Design Scope
Acted as Art Director, creating all visual elements: event graphics, branded color systems, signage, and promotional assets.
Prepared all files for production and fabrication.
Designed and finalized client decks, incorporating feedback.
Result
A unified branded presence across multiple locations, reinforcing AG1’s role as an energetic supporter of the running community.
A unified branded presence across multiple locations, reinforcing AG1’s role as an energetic supporter of the running community.
